Gone are the days of looking frantically at street corners for the man with the green mountain for quenching thirst with coconut water. Now, Swanky Coco Loco trolleys are serving it, that too chilled, filtered, fresh and pure.
In a bid to provide this natural beverage to citizens and to take on cola giants, budding innopreneurs have launched an ambitious Coconut Water Project in the city called Coco Loco (Coconut Locomotive).
A brainchild of Savinay, who was working with McKinsey, he always wanted to get into innovations and businesses. The idea and business model isn’t simply to sell coconut water but to sell it with a great new deal. He has got a special International designed cart that uses no electricity and gives you chilled, filtered, fresh and pure coconut water in disposable glasses.
Savinays friends are helping him to sell hygienic coconut water in city at a reasonable price to make the healthy drink popular.
Coconut water is a zero cholesterol drink and is helpful in developing blood plasma. While studying, the idea of selling hygienic and chilled coconut water struck me. The thought of a practical project won over theoretical presentations. And then Savinay made up his mind to venture into this field.
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